Rags to riches – charity cast-offs hit the catwalk

Most visitors to Amsterdam’s swanky Bijenkorf department store are probably more interested in brands than in anything that came from a rag pile. But with the help of the Bijenkorf, Dutch designer Harry Puts hopes to change that and in the process raise cash for the homeless, many of whom spend their days milling around outside the store’s landmark building in the Dutch capital.

His vision? One-of-a-kind, pret-a-porter clothing stitched together with the help of a stylist from cast-offs
donated to his client, the Salvation Army. “This is about living together in society,” Puts, an art director for Dutch advertising and marketing firm Only, told Reuters. “The idea was to bring different kinds of clothes and cloth together to make unique new parts, as unique as every human being is.”

Story for Reuters